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Ford Expected to Cut “Thousands” of European Jobs

European unit wants 6% profit margin by 2020.

by Michael Strong on Jan.10, 2019

Steven Armstrong, Ford of Europe's chief, confirmed the unit is taking measures and examining other options to become profitable.

With speculation swirling about the details of an almost certain link up between Ford Motor Co. and Volkswagen AG, the company announced it plans to cut “thousands” of jobs in Europe in the near term.

“We are taking decisive action to transform the Ford business in Europe,” Steven Armstrong, group vice president, Europe, Middle East and Africa, said in a statement on Thursday.

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Ford Europe has been a money loser for several years and now needs to restructure its operations to turn that trend around. The unit employs about 53,000 people. (more…)

Ford Denies Plans to Slash European Car Line-Up

Mondeo to get upgrades, no plans to eliminate other car models.

by Paul A. Eisenstein on Sep.04, 2018

Ford says it will update, rather than eliminate its European midsize sedan, the Mondeo.

Ford Motor Co. is denying a report by the British newspaper, The Times, that it plans to radically cut back its European line-up and shift focus to more profitable SUVs – echoing steps it plans to take in the U.S. market.

The Times reports that Ford would eliminate production of the Mondeo – the global name for what, in the U.S., is known as the Fusion – as well as its Galaxy and S-Max people-movers. The paper said Ford also wants to reduce the number of dealerships its products are sold through in Europe.

Global News Now!

A cutback in passenger car models abroad would follow plans for the U.S. outlined by Ford CEO Jim Hackett earlier this year. Reflecting a dramatic market shift from sedans and coupes to SUVs, CUVs and pickups, Ford will eliminate virtually all of the passenger car models sold in the States, with the exception of the Mustang “pony car.”

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