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VW Reportedly Set to Undercut Tesla Model 3 Price with Entry Long-Range EV

Entry model could come in around $23,000, according to report.

by Paul A. Eisenstein on Nov.09, 2018

VW plans to have two dozen fully electric vehicles, like this I.D. Crozz concept, in production.

Volkswagen is set to launch a base-model, long-range electric vehicle for less than $23,000, according to a report by Reuters, a price that would undercut the long-awaited entry-level Tesla Model 3 by more than a third.

Initially reluctant to enter the electrified vehicle market, the Volkswagen Group has now laid out an aggressive strategy that will include more than 40 all-electric models, as well as dozens of hybrids and plug-ins, for sale through its dozen different passenger vehicle brands. Meanwhile, the Wolfsburg-based carmaker is in discussions with Ford Motor Co. that could see them cooperate on EV development.

Plug In!

The VW brand itself will cover a wide range of model segments with pure battery-electric vehicles through a new sub-brand dubbed I.D. These will include a reborn version of its legendary Microbus set to be marketed as the I.D. Buzz, as well as mid-sized and smaller offerings. The base model, TheDetroitBureau.com confirmed, is being referred to internally as the “MEB entry.” (more…)